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Erin Austin Erin Austin

Only Do What Only You Can Do

In Episode 119 of Scaling Expertise, I sat down with negotiation expert, law professor, and founder of the Ask For More Group,  Alex Carter, to talk about how she turned a one-woman speaking business into a global training company serving the United Nations, Fortune 500s, and beyond.

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Erin Austin Erin Austin

Your Data is a Goldmine

In Episode 118 of Scaling Expertise, I sat down with systems strategist and Karvel Digital CEO Kronda Adair to talk about how to stop drowning in spreadsheets and start using your business data to actually scale with sanity.

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Erin Austin Erin Austin

Max Profit, Minimum Chaos

In Episode 108 of Scaling Expertise, I sat down with business and marketing strategist Cheryl Texeria, creator of the SOO Advantage, to talk about one of the most overlooked levers for scale: optimization.

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Erin Austin Erin Austin

How to Scale Without Burning Out

If scaling your business feels like a constant push… more revenue, more team, more systems, but also more stress, Episode 116 of Scaling Expertise is a breath of fresh air.

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Erin Austin Erin Austin

Undercharging Is Keeping You Invisible

In Episode 115 of Scaling Expertise, we are joined by award-winning business coach Gill Moakes to dig into the real mindset work behind building a business that reflects your full value.

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Erin Austin Erin Austin

Is AI Making You More Efficient—or Just More Disconnected?

In this live conversation with authority strategist Erica Holthausen, we didn’t just talk about contracts or copyright. We talked about something harder to quantify—but just as important: the psychological, social, and environmental cost of generative AI.

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Erin Austin Erin Austin

When AI Screws Up… Are You Covered?

Scaling with AI comes with major advantages but it also comes with new risks. And one of the most overlooked is this: Are you covered if something goes wrong?

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Erin Austin Erin Austin

Scaling Without Operator Burnout

In episode 113 of Scaling Expertise, I’m joined by Jill James, founder of The Jill James, to talk about a truth expert founders often avoid: the thing holding your business back… might be you.

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FREE RESOURCE

CAN YOU COPYRIGHT YOUR EXPERTISE?

Use this easy, straightforward assessment to find out if your unique expertise can be copyrighted. You may be surprised to learn the truth!

A tablet displaying a woman smiling, with the text 'Can you copyright your expertise?' leaning against a white desk next to an open book, with a large green plant in the background.