Scaling Expertise Podcast
Unlock the power of your expertise and scale your business while safeguarding what matters most.
Hosted by Erin Austin, attorney and consultant, with 25+ years of experience advising global companies like Warner Brothers and MGM, Scaling Expertise (formerly the Hourly to Exit podcast) shares practical strategies to help coaches, consultants, and B2B professionals thrive.
Each episode explores how to deliver value to clients while protecting your intellectual property.
Through interviews with leaders in Leadership & Development, Coaching, and Consulting, you'll gain actionable insights on safeguarding your IP, leveraging contracts, and building sustainable growth.
Whether you're scaling or just starting, Scaling Expertise is your guide to transforming your business and protecting your most valuable assets.
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“Erin Austin is a truly talented interviewer who knows her stuff.
I can't wait to dig in to the other episodes!”
- Rochelle Moulton
Eps 83 - Collaboration Legal Issues: How to Share Ideas without Sharing Ownership
Let’s discuss key issues and considerations when entering into a collaboration with colleagues, shedding light on crucial legal aspects that often go unnoticed.
Eps 82 - Multiply Your Revenue without Exhaustion with Samantha Hartley
Dive into a conversation that reveals how shifting away from the hourly grind can pave the way to a thriving, scalable business with transformative impact. Samantha Hartley shares game-changing insights from her journey of empowering consultants towards financial stability and success.
Eps 81 - The Evolution of Branding and Marketing: Insights from Dawn Foster
I recently had the pleasure of chatting with Dawn Foster, owner of D Foster Marketing Consulting, on my podcast Hourly to Exit. 🎧 We delved into all things branding, marketing, and scaling businesses.
Eps 80 - Did you know that you are already licensing your IP to your clients?
We’re discussing how to spot the hidden license in your client agreements.
In this episode, Erin dives deep into the nuances of protecting your intellectual property with your clients and uncovers the hidden licenses that may exist within your client agreements.
Eps 79 - Practical Steps to Leverage IP (even if you don't have any right now) with Judy Weber
On the latest episode of "Hourly to Exit," we had the pleasure of speaking with the remarkable Judy Weber, a savvy, joy filled scaling strategist and business coach dedicated to empowering Christian women in entrepreneurship.
Eps 78 - The Power of Leverage: Transforming Your Expertise into Scalable Revenue Streams
This week I’m sharing some amazing insights on turning your expertise into scalable income.
Eps 77- Safeguarding Your Business Assets: Copyright, Contracts, and Intellectual Property Protection
Listen to an eye-opening episode of the Hourly to Exit podcast with Erin, where she dives into protecting your expertise through copyright registration and contracts.
Eps 76 - The Crucial First Step to Scaling Your Business: Taking Inventory of the Assets You Already Own
I’m delving into the crucial first step to scaling your expertise-based business - the audit of your intellectual property.
Eps 75 - 2024 Is Your Year to Create Scalable Revenue in Your Expertise-Based Businesses
Happy New Year! Let’s hit the ground running with a framework for turning your expertise into scalable revenue streams. Whether you're a seasoned professional or just starting out, this is a must-listen for anyone looking to maximize their intellectual property.