Eps 55 - 8 Business Problems that Have IP Solutions

 
 

This week’s solo episode of Hourly to Exit comes at my area of expertise – intellectual property (IP) – from the business side. The prerequisite for scaling your business is turning your expertise into intellectual property that you own or control so you can add complementary products or productized services to your existing services. 

I call these 8 business problems, but there really is one problem with 8 symptoms. The big problem is that you have not developed assets--which could be products or processes that allow you to decouple your income from your time. 

Those things that allow you to decouple your income from your time are intellectual property solutions. 

Let’s discuss the 8 symptoms that your expertise-based business is not effectively deploying intellectual property.

If you want to discuss how to protect the IP assets you should be creating, contact me to discuss.

Connect with Erin to learn how to use intellectual property to increase your income and impact. hourlytoexit.com/podcast.

Resources Mentioned: https://thinkbeyondip.com/ipsolutions

Erin's LinkedIn Page: www.linkedin.com/in/erinaustin/

Think Beyond IP YouTube Page: www.youtube.com/channel/UCVztXnDYnZ83oIb-EGX9IGA/videos

Favorite Excerpt

 
 

 As always, podcast episodes provide general information only.  So if you have specific copyright questions, I strongly urge you to consult with your IP attorney. If you aren’t sure where to start, contact me for a consultation.

Music credit: Yes She Can by Tiny Music

A Team Dklutr production

For a full transcription of this episode, click here.

VIEW ALL EPISODES >>

Previous
Previous

Eps 56 - The Value of Framing Your Services as a Product with Ellen Grace Henson

Next
Next

Eps 54 - Ladies, We Need to Understand Media Strategy with Mary Ann Pruitt