Eps 84 - How to Build IP That Allows Your Business to Scale With Pamela Slim

Written By Erin Austin
 
 

In our latest episode, I had the pleasure of speaking with the incredibly insightful Pamela Slim, an expert in creating impactful certification programs for service-based businesses.

We covered a wide array of topics, from legal considerations to the ethics of leveraging intellectual property (IP). It’s jam-packed with wisdom for any entrepreneur looking to scale their business or safeguard their creative assets. 

Key Takeaways:

  • Crafting Certification: Discover the power of developing certification programs that expand upon your unique skills to ensure reliable outcomes for your clients and add a new revenue stream to your business.

  • IP Essentials: Understand the significance of trademarks, and the delicate balance of creating competitors through certification programs, especially in the B2B space.

  • Community Impact: Learn from Pam's hands-on approach to economic empowerment in Arizona, preventing gentrification and supporting BIPOC entrepreneurs during challenging times.

Don't miss these invaluable insights! Tune in to "Hourly to Exit" now and equip yourself with the tools needed to transform your intellectual property into a lasting legacy. 

Connect with Erin to learn how to use intellectual property to increase your income and impact. hourlytoexit.com/podcast.

Erin's LinkedIn Page: www.linkedin.com/in/erinaustin/

Think Beyond IP YouTube Page: www.youtube.com/channel/UCVztXnDYnZ83oIb-EGX9IGA/videos

Favorite Excerpt

 
 

More About Our Guest

Pamela Slim is an award-winner author, speaker and agency owner who hasspent three decades helping business owners scale their businesses and IP.Pam’s agency specializes in the design and development of certification andlicensing programs.

Pam is the author of Escape from Cubicle Nation(Penguin Portfolio, 2009), Body of Work (Penguin Portfolio, 2014) and TheWidest Net (McGraw Hill, November, 2021, winner of Best Sales andMarketing Book of 2021 from Porchlight Books).

Pam and her husband Darrylco-founded the K’é Community Lab in Mesa, Arizona, where they host scoresof BIPOC entrepreneurs and contribute to the local social, health andeconomicdevelopment of their community

Find Our Guest

As always, podcast episodes provide general information only.  So if you have specific copyright questions, I strongly urge you to consult with your IP attorney. If you aren’t sure where to start, contact me for a consultation.

Hourly to Exit is Sponsored by

This week’s episode of Hourly to Exit is sponsored by the NDA Navigator. Non-disclosure agreements (NDAs) are the bedrock of protecting your business's confidential information.

However, facing a constant stream of NDAs can be overwhelming, especially when time and budget constraints prevent you from seeking full legal review. That's where the NDA Navigator comes to your rescue.

Designed specifically for entrepreneurs, consultants, and business owners with corporate clients, the NDA Navigator is your guide to understanding, negotiating, and implementing NDAs. Empower yourself with legal insights and practical tools when you don’t have the time or funds to invest in a full legal review.

Get 20% off by using the coupon code “H2E”.  You can find it at www.protectyourexpertise.com.

Music credit: Yes She Can by Tiny Music

A Team Dklutr production

For a full transcription of this episode, click here.

Erin Austin
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Eps 85 - Licensing Part 1:  How to License Your Expertise When You Provide Bespoke Custom Services
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Eps 83 - Collaboration Legal Issues: How to Share Ideas without Sharing Ownership